When using makeup to conceal eye wrinkles, never cake it on. Applying makeup too thickly can often accentuate your wrinkles, the very things you’re trying to hide. You want to look natural; not like you’re wearing a mask. The video below is a great demonstration on how to use eye wrinkle cream, concealer and translucent powder to camouflage wrinkles. My favorite tip is the silicone-based eye wrinkle cream, which you use before concealer to fill in lines and even out the skin.
Be sure to first wash your face with a gentle cleanser, apply a good moisturizer with an SPF of at least 15, and let it dry for a minute. Then, apply makeup as instructed in this video, and your face will look fresher and younger.